Frequently Asked Questions

Why do I need professional real estate photography?

There’s no second chance at a first impression, especially in real estate. Our company presents the property in a manner that allows viewers to make an emotional connection with it. Our image optimization techniques and attention to lighting, angles, color, architectural details, focal points, and selling points naturally draw in the viewer and entice them to look past other listings with snapshots. Professional photography, like home staging, gives buyers confidence and helps them envision themselves in the property. As a real estate professional, your use of professional photography in marketing materials also builds your client’s confidence in your ability to sell their home.

Do I really need professional photography in this market?

90% of home buyers are searching online, which means your listing can either be lost in the sea of snapshots, or stand out and draw attention to itself. With this in mind, how much money are you willing to lose to mediocre MLS pictures?

Should I hire a home stager?

Home Stagers and Real Estate Photographers really are two peas in the same pod where “the goal is to help people sell properties by creating that emotional connection that attracts buyers, draws them to the property and gets them to pay a premium prices for a well presented home“*.<br /> While each property’s needs are different, I would always encourage any seller or agent to get a Home Stager’s opinion and estimate.


What is your rescheduling policy?

Due to the nature of this type of photography service, there are occasions where it is necessary to reschedule. Rescheduling requests made by the client within 24 hours of the appointment time may be subject to a rescheduling fee. In the event of inclement weather or the prospect of less than ideal shooting conditions, I will offer an alternative appointment time at no penalty to the client.


Will you Photoshop ______ out of the picture?

IMy standard editing process does not consist of removing or modifying undesirable permanent items from the photos. I feel strongly that this would misrepresent the property. I will try my best when possible to remove small items (such as a hidden toy under a bed, or a cord across the floor) that were missed during the process of preparing the home to be “show ready”.


How can I use the photos?

Under our terms, the photos can be used only the sale of the property. Because neither the current homeowner (the seller) nor the buyer will be signing a Location Release Agreement, neither you nor I have the right to use or sell the photos for any purpose outside of the realm of real estate. As the photographer, I retain all ownership of the photos, and the right to use the photos for self promotion as a Real Estate Photographer.

Can I use the photos on my website or other marketing that does not pertain to the subject property?

Yes. The ‘listing term or one year’ license does allow you to use the photos to advertise you or your services in addition to marketing the subject property. In the event the client wishes to use any of the images in this manner, photo credit must be clearly given somewhere on the photo or page in which they appear. Failure to do this may void the license granted by the copyright holder. Once the license expires, arrangements must be made to extend the license. The license is a single user license. Images may not be used by third parties without the written consent of the photographer.

Do I have copyrights to the photos once I have paid?

No. I retain all copyrights expressed and implied otherwise. I grant a ‘listing term up to one year’ limited license in which the client may use the photos for any marketing purpose they wish provided they do not violate the copyright by selling, leasing or gifting the photos to third parties. The license is granted to the person that paid for the photos, i.e. if the agent paid, the agent gets the license. If the homeowner paid, the homeowner gets the license. For full information regarding licensing and usage please contact me directly.


How long does a session take?

A standard house listing with 26 pictures takes about 1-2 hours to photograph. If additional services, lighting, or if the house is not show ready, the session may take longer. Our clients have come to expect the level of service that we provide, and we are very happy to do so!

Do you use supplemental on-site lighting or only available light?

We use only available light. All shots are taken to make the best use of available light. The technique we use is HDR (High Dynamic Range) to give the best possible look for your home.

My seller wants their dog in the photos. What do I say?

While many buyers love pets as much as you and I, some do not. I suggest it’s always best to keep the focus on the home.


When can I expect to receive the photos?

We understand that in real estate time is of the essence. Our normal delivery time is within 2 business days, often the time is quicker. Next day service is usually available when needed for an additional fee.

Will any changes need to be made to the photos before I post them to the MLS/FMLS sites?

Your pictures will be ready to post or print when you receive them.

How long does it take to get the photos delivered once the shoot is finished?

In most cases I am able to deliver a final product within 48 hours. Should more time be required the client will be informed, if possible, before the shoot takes place. Please note that in the peak Spring and Summer real estate selling seasons scheduling and turn around time may be extended by a couple of days.

Do I get to choose the photos for processing & finishing?

Unfortunately, no. Due to the high volume of photos I take for each shoot, there’s no efficient way to share and select photos in a timely fashion.