QUALITY REAL ESTATE & PROPERTY PHOTOGRAPHS HELP WITH THAT CRITICAL FIRST IMPRESSION
Studies have shown that the majority of home buyers research a home online before buying, and potential home buyers are 75% more likely to visit a home if the property photos capture their attention.
The quality of real estate photographs can make all the difference in selling a home. Unfortunately, much of the real estate photography you see is pretty bad – blurry snapshots, poor lighting, and worst of all, the dreaded cell phone photos.
If you’re serious about selling a home, whether you are a real estate agent, a builder, a home stager, or a homeowner, then high quality photos by a professional real estate photographer are the place to start.
Poor quality real estate photos don’t present the home in the best possible light. Have your home professionally photographed to showcase it to its best advantage and dramatically increase your chances of selling.
Agents Get More Listings
As a real estate agent there are compelling reasons for using great photography to present a listing:
When professional quality photos are used for marketing the home seller client (called the vendor in some countries) will be pleased how agents are marketing their property.
It’s a well-established fact that great photos and marketing materials are a way to get more listings. Neighbors of the listing property watch carefully how a property is marketed. If they like what they see, they will ask the agent to list their property when the time comes to sell.
If there is competition for a listing, the commitment of professionally done photography and marketing materials will help win the listing.
The listing agent is the marketing expert in charge of selling a client’s property and it is important they understand the way marketing photos work so they can use photography to the maximum benefit whether they shoot their own professional quality photos or hire a professional photographer.